📟 The OG, still popular everything connector!
If you were doing anything on the internet in the 2010s, chances are you've heard about IFTTT.
Along with a handful of others, IFTTT was among the first "app
connectors" and are often credited with democratizing the
concept among the masses at the start of
in smartphone adoption. Over the years, after having gone
through different iterations of
recently, seem to be more focused on
than ever before.
Standing Out in a Crowded Field is hard. We will be covering more "app connectors" in the coming weeks but suffice to say that the field is overcrowded. IFTTT, it seems, aims to combine their platform's perceived simplicity and brand recognition to make a dent in the B2B space with recent addition of new Business plans, Integration Advisory and other professional services.
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Made with ♥ in Texas!